Sunday, April 28, 2013

That Insane Autograph Set: Collecting 1997-98 Be A Player Autographed Hockey Cards


Introduction (This is a revision of an earlier posting from 3 years ago.  I would like to thank an anonymous reader named Mike for alerting me to the foil-color-based identification of the manufacturer autographs)

As noted in previous posts, autographs are by far the scarcest commodity in sports card collecting.  Obviously, card companies can make limited runs of game-used jerseys or other types of unique, low-print run inserts, but the willingness of a player to sign his or her name and is by far the most limiting aspect of card production.

Indeed, it is the scarcity of autographs that makes the 1997-98 Be A Player hockey set so amazing to many die-hard collectors.  Because most of the cards in the set had a very large number of autographed parallel cards, it is possible to put together almost the entire set with autographs.  I currently own all of the possible 249 cards with autographs that could be pulled from packs.  In this posting, I will give a history of this set and discuss some of its quirks and great characteristics.

The early history of the “Be A Player” brand

The “Be A Player” brand is a property of the National Hockey League Players’ Association (NHLPA).  Back in 1993-94, the NHLPA contracted with Upper Deck to produce the Be A Player brand without NHL licensed trademark logos as a way to produce another revenue stream for the NHLPA. (footnote 1)  Because the NHLPA and NHL have gone through a series of strikes and lockouts over the past 25 years, the brand was started largely a way to hedge some extra money for the association and players in case of a work stoppage.  In 1994-95 and 1995-96 Upper Deck produced sets with the innovation of having one autograph card per pack.  This was an insanely great bargain for collectors at the time because the packs were actually not that expensive as a mid-priced product.  With the 1994-95 season starting with a long-planned lock out by the NHL owners, NHL players probably had a lot of both time and incentive to sign cards for the first year of Be A Player cards.

The 1994-95 Be A Player set was 180 cards with one autographed parallel card per pack.  From what I know from talking or emailing with people over the years, only 178 cards were available in autographed form with common players signing around 2400 cards each and star players signing less.  Wayne Gretzky was the key autographed card in the set, and Gretzky’s card was super-short printed (SSP).  Upper Deck applied stickers to the back of the autographed cards thus indicating their authenticity.  Upper Deck expanded the set to 225 cards in 1995-96, but I do not know if any players’ autographs were missing from the set (any help I can get here would be appreciated).  Similar to the prior year, there was one autographed card per pack, which was an insane bargain.

In 1996-97, the NHLPA shifted the Be A Player name brand to Pinnacle Brands.  Pinnacle expanded the set to include insert cards that could also be found in autographed format.  These insert series were titled “Biscuit In The Basket”, “Link To History”, and “Stacking The Pads”.  In what would become an ominous sign for the future, Pinnacle did not put stickers or other authenticating marks on the backs of the cards to indicate that the autographs were authentic.  I do not know much about the numbers of cards signed in this year and have not seem many cards from the set.  I assume Pinnacle made it so that one could identify manufacturer autographs with the color of foil on the card.

The 1997-98 Be A Player set

By 1997, Pinnacle Brands was in a lot of financial trouble.  They had entered the sports card industry when it was booming in 1988, but the Junk Card Era of too many card manufacturers was about to take Pinnacle as a victim.  This showed in their execution of the 1997-98 Be A Player set.

While the set was expanded to two series of 125 cards (Series A and Series B = 250 total cards) plus inserts, the execution of the set left a lot to be desired.  Again, autographed cards were inserted one-per-pack but did not have stickers or different back marking authenticity as a manufacturer autograph.  The way that one tells manufacturer-autographed cards from other cards is by the color of foil used in the player's name and the Pinnacle logo.  Gold foil indicates an autographed card that was certified by Pinnacle and pulled from a pack.  Silver foil indicates a base card that should be without an autograph.  If one finds an autograph card with a silver foil name and logo, the card is either a forgery or was signed in person after being pulled from a pack as a base card.  This situation can make identification confusing as one comes across these cards.  Because Pinnacle vanished into bankruptcy, there is no web site or published guidelines to tell collectors 20 years later about the foil color differences.


Caption: Eric Lindros #1 base card is on the left.  Note the silver foil ink used to print his name and the Pinnacle logo.  On the right is an authenticated Brett Hull autographed card.  Note the gold foil ink used to print his name and the Pinnacle logo.

When Pinnacle ran into financial trouble in 1998, much of the production from Series B was left in limbo in boxes in the Pinnacle warehouse (footnote 1).  This problem with Series B has actually been a blessing to collectors interested in completing the set today.  Because these boxes were sold off to distressed merchandise liquidators and other parties, it took them longer to work their way into the system to be available to collectors.  Indeed, unopened boxes of both series still sell for around between $55 and $100 on eBay (checked 12-9-2016) and are a bargain at 16 autographs-per-box, which is insane by today’s standards for a middle-market product.

Attributes of the Set

The hit rate per pack for auto and inserts was:

Autographs 1:1 (These are autographs on any version of the card, regular or die cut)
Die Cut Autographs 1:7
Prismatic Die Cut Autographs - 100 sets made
One Timers 1:7
Stacking the Pads 1:15
Take A Number 1:15

However, this is where things get a little weird and you have to know something about the set.  First, none of the “One Timers”, “Stacking the Pads”, or “Take A Number” insert cards were autographed.  This was a change from previous years.  Second, certain cards were extremely short-printed.  Basically, Eric Lindros only autographed the Prismatic Die Cut cards, so there are only 100 Lindros autographs in existence in this set. (This observation on Lindros comes from an old card dealer with whom I have emailed.  I have never seen it written anywhere.)  Die cut cards have the word PLAYER cut in them along the right border.  Prismatic die cuts are harder to find than foil die cuts with a print run of 100.  When Lindros #1 autographed 1997-98 Be A Player prismatic die cut cards occasionally change hands on eBay, they go for hundreds of dollars despite Lindros never making it to the Hall of Fame due to injuries.  Again, set makers know the Lindros Die Cut Autograph is the scarce card in the 1997-98 Be A Player set.  Indeed, you can buy an Eric Lindros certified autographed card from other sets for under $5.00.

Caption: Eric Lindros #1 Prismatic Die Cut is the hardest autographed card to get in the series.  Only 100 were produced. I had the Lindros autograph authenticated by SGC along with all the Hall of Fame caliber players' cards because they do not have stickers or holograms guaranteeing their authenticity. 

Another anomaly in the set is that no known factory-autographed version of #18 Bryan Berard has ever surfaced in regular or die cut format.  There is no known reason for this omission.  1997-98 was several years before Berrard received a horrible eye injury that cut short his playing career, and he was not between teams that year.  One just has to believe that Berard never signed his cards or that Pinnacle never sent them to him.  They may have thought they would insert them in Series B, but financial trouble kept them from following through.  Who knows?

What makes the 1997-98 Be A Player autograph set fun to try to piece together is (1) it can be done (with the exception of Berard’s and to some extent Lindros’ cards) on a relatively tight budget and (2) that it was such an insane undertaking in 1997-98 by today’s standards.  Getting so many autographs from so many players would likely cost a fortune today and the prices of packs would have to be astronomical.

Overall, one can build a series of most of the common autographed cards in this series on eBay quite quickly, even in 2016.  The series is stacked with lots of minor players who signed a ton of cards.  I have seen 100 autogrpahed card lots go for $30 plus shipping.  The tougher autographs, outside of the Lindros Die Cut, in the series are Martin Brodeur, Brett Hull, Joe Sakic, Al MacInnis, Ray Bourque, and Ed Belfour.  I believe that all of these cards, except maybe for Al MacInnis, were short printed.  There are lots of semi-stars in the set like a young Joe Thornton and Tomas Holmstrom but their cards are pretty plentiful.  Since Pinnacle is not in business, only people that have the original print run specifications for the set, who might have been dealers, would know.

Caption: Ray Bourque #248 and Martin Brodeur #2 are short-printed autographs in the set.  They are still surprisingly affordable on eBay at around $30.

In buying 1997-98 Be A Player autographed cards on eBay, bidders should take care.  Because the cards do not have stickers, holograms or printing on the back saying they are an authentic autograph, there is the chance of forgery.  Make sure that the autographed card has a gold foil ink name and logo and not silver foil ink.  An autographed silver foil card is very likely a forgery.  However, any die cut cards' autographs must be genuine because die cut cards (either foil or prismatic) were not issued without autographs.

The good news for most players' regular-issue cards in the set is there is not much economic incentive to forge signatures because the players were not major players and they signed a ton of cards.  There are plenty of the cards around for little money of these players.  For the bigger names, look for the gold foil or try to pull them directly from packs yourselves.  Since you can still find boxes of 1997-98 Be A Player cards around, this is possible.  Also note that all 1997-98 Be A Player autograph hockey cards were signed with black permanent sharpie-type ink with a relatively thin pen line.  Several cards have slightly wider pen signings, but still in black color.

Also, never purchase an Eric Lindros #1 autographed card that is not a prismatic, die cut card. If anybody owns a gold foil regular issue Lindros card, please send me a scan, and I will update this posting.  While that situation is possible, any buyer should be wary.  All other cards in the set are available in autographed format in their regular version (e.g.,  not a foil die cut or prismatic die cut).

Postscript

After Pinnacle’s Bankruptcy, the Be A Player brand was shifted by the NHLPA to a company started by Dr. Brian Price and was produced in 1998-99 before the NHLPA decided to change the name of their authorized brand to “In the Game”, which eventually became the name of Price’s company.  In 2005, the Be A Player brand was resurrected when the NHLPA broke away from the In The Game company and re-signed with Upper Deck.  However, Upper Deck has not produced Be A Player branded cards since the 2009-10 series.

End Note

Like all other posts, please feel free to make comments.  I review all comments before they are posted in order to reduce spam and keep things on topic.  Also, it may take me a few days to review comments.

Footnotes




31 comments:

  1. Would you like to sell the 1997-87 BAP Lindros Prismatic card you have?

    ReplyDelete
  2. Thank you. If you know of anyone selling one let me/them know. I am interested.

    ReplyDelete
  3. Have you ever seen a Brodeur prism on Ebay? I have one but have no idea what it would sell for because I have never seen one listed!

    ReplyDelete
  4. A 1997-98 Be A Player Martin Brodeur Prismatic Die Cut Autographed card on eBay would fetch a nice price but not nearly the price of the Lindros Die Cut. The reason for it selling for less than Lindros is because Martin Brodeur also signed foil die cut cards and regular issue cards. Lindros only signed the 100 Prismatic Die Cut cards. While Brodeur is a Hall of Fame caliber player and Lindros is not at that level, it is set building collectors that drive the Lindros Prismatic Die Cut card into the stratosphere in terms of its price. There are only 100, and if you want to complete the set in autographed format, you need one of those 100 cards.

    If selling the card on eBay, I would auction it and set the opening price (not the Buy It Now Price) at $49.99. You can list it as /100 (e.g., one of 100 cards) because that was the prismatic die cut print run. If it doesn't sell, I would relist it a few times at the same opening price of $49.99, because the market for these cards is sort of a niche market and not all possible buyers might see it in a single week's auction. An auction format is best, because you would just be guessing at the proper fixed price and might under price the card.

    Hope this helps.

    ReplyDelete
    Replies
    1. I posted the Brodeur /100 in a thread on Blowout, and an avid Brodeur collector said it was the 1st one he had ever seen. Are you aware of any quirks as to how many he actually signed of the Prism's?

      Delete
    2. In Brodeur's case, the maximum would have been 100 prismatic die cut cards autographed. That's still a pretty small number for the tens-of-thousands of collectors who were purchasing 1997-98 BAP packs. It's not surprising that somebody on Blowout would not have seen one. The internet was in it's early infancy back then, so people wouldn't have been posting pack pulls on chat boards and and the like. The other 99 Brodeur cards are likely buried in notebooks across the US and Canada with maybe a few left in unopened boxes.

      I know of no information that would suggest that Brodeur signed less than 100 prismatic die cuts, but Pinnacle was sort of half-baked by that point in time, so nobody knows.

      As my original post shows, we know that Brodeur signed some non-die-cut cards because I have one in my collection. They were likely SP cards, however, however vs. others. If he signed some non-die-cut cards, I doubt he had some Brian Berard type issue that would have made him sing less than 100.

      Delete
    3. I’ve had the same Brodeur prismatic die cut since the series came out. Pulled it from a pack that I bought on a whim at a Meijer store. All these years later, yours is the only other one that I’ve ever heard of.

      Delete
    4. Actually, I don't own the Prismatic Die Cut of Brodeur but rather an autographed version of his base card. Yours is likely rarer than mine because the print run is estimated at 100.

      Delete
  5. Pretty much all the 1995-96 BAP regular cards got their autographs version distributed at large. The exception is Wayne Gretzky auto is limited (200 or so in its die cut version) and Mike Richter was a mail-in card. Otherwise, the stars and the dead players (McCrimmon, Probert) have more value and that's about it.

    ReplyDelete
    Replies
    1. I sent over 100 postcards in for the richter card ended up getting 13 of them back over a 2 week period. 3 were the die cut versions. He is still my favorite Rangers player of all time. I still have 4 base autos and 2 die cuts left. I only let several gonto die hard Richter fans like myself and traded those for even value. Never sold them.

      Delete
  6. Thank you for this anonymous post! It answers the question I posed in the above posting about short prints in past BAP sets. Therefore, Gretzky's 1995-96 card was like Lindros' 1997-98 card with only a small number being made. Excellent information.

    ReplyDelete
  7. You can definitely distinguish between the base cards and the pack-inserted autographed cards. The base cards have silver foil at the top of the card where it says Pinnacle®. All of the autographed versions have gold foil.

    ReplyDelete
    Replies
    1. Mike. You're a beast! Thanks! I have totally rewritten parts of this posting because of this comment.

      Delete
  8. I'm curious how much the lindros costs since I have one as well and I can't find the price anywhere. Mine is also less shiny than the one you photographed so is it the less rare version?

    ReplyDelete
    Replies
    1. I would love to see a scan of your card. I can be reached at vbarker3 through google gmail. I don't think you can post scans in the comments section. It could be a foil die cut versus a prismatic, but I don't know if Lindros autographed any foil ones.

      The lack of information is one of the oddities of this set. Because Pinnacle went bankrupt and nobody apparently kept their records, most of my short print knowledge comes from an old dealer (who told me I would never get Lindros - ha!) and other collectors of the set. If any dealers or former Pinnacle employees see this posting, I would love any information on the set.

      Delete
  9. I have a die cut prismatic lindros autograph from 97-98 pinnacle bap. I can't find a real price on it so I can set a fair price for selling it. Any advice?

    ReplyDelete
    Replies
    1. Wow! You have hit the jackpot. Like any other thinly-traded but valuable card, it is really hard to tell the market value.

      I would personally list it as an auction (not a fixed price listing) on eBay with an opening bid of $500. If this price is too low, it will get bid upward. The $500 opening price protects your investment from only a few people potentially seeing the auction and the card being "stolen" at a song. I would also run that auction 2-3 times at that price if nobody bids at $500 the first time around. This also protects against low eBay traffic, etc., that may affect thinly-traded but valuable cards.

      Finally, do not end the auction early if somebody makes you a direct offer. Not only does this violate eBay rules, any person making such an offer should be willing to pay that much in an auction. They are only making you that offer because they think it would be a bargain at that price.

      Good luck!

      Delete
  10. I pulled 3 autographs from first series packs which belong to second series. How is it possible? Could I find the first series cards (red) in the second series packs?

    ReplyDelete
    Replies
    1. I also remember that happening when I was putting together my set: Pulling Series 2 autos from Series 1 packs. Basically, it looks like Pinnacle planned ahead and had from both series signed before going into mass production for the packs.

      Unfortunately, I don't remember pulling Series 1 cards from Series 2 packs, but I might be wrong because it was over five years ago. It may be less likely because they might have run out of Series 1 autographs as time went on.

      If anybody knows the answer to this question, please send a comment and I will post it.

      Delete
    2. This comment has been removed by a blog administrator.

      Delete
  11. This comment has been removed by a blog administrator.

    ReplyDelete
  12. I have a Lindros Die Cut Auto, not prismatic. I wonder how short the print is on this card considering it was thought to not exist as you mentioned someone said he only signed the prismatic variant

    ReplyDelete
    Replies
    1. It would be interesting to see a scan or picture of that card. It goes against them information that I was provided some years ago by a retired dealer. If the card is die cut but not prismatic, it should be a foil card. All die cuts are either prismatic or foil in the set.

      Delete
    2. I can send you a photo of the card, send my an email to contact you at

      Delete
  13. I have the signed Brett Hull BAP card, can’t find much information on it, any info on it would help. It’s the same one pictured above.

    ReplyDelete
  14. As long as Brett’s name is in gold on the card, it’s an autographed parallel base card. You can sell it on eBay, and it might fetch more than the average Hull auto because of set makers.

    ReplyDelete
  15. Thanks for sharing this post with us.Wikivela

    ReplyDelete
  16. I a full signed set of the Upper Deck 94-95 and 95-96 BAP AUTOGRAPHED cards, including 2 extra signed Gretzky's from 94-95. I also have a full signed set of the Pinnacle 96-97 holographic or foil cards. It's been awhile since I actually looked at these cards because they have been safely stored in card set boxes since back in the 90's when I collected them...but I also believe I have pretty much all of the extra or special cards. You never see these cards in full sets...so I wonder how much they'd be worth today...does anyone know???

    ReplyDelete
  17. Is this page still active? I’d like send a scan of the foil die cut Lindros autograph that I have from this set that I have yet to see anywhere else.

    ReplyDelete
    Replies
    1. It's barely alive! A work promotion and other life events interfered. I will again start making small posts. Please send your picture to vbarker "then add a" 3 at gmail. I have to list my email this way to avoid being scraped.

      Delete